Microsoft Advertising announced global support for IF functions. You can use these IF functions to customize your ad text and ads for searchers based on their device or a specific audience segment.
Website visitors are ignoring your irrelevant ads. Increasingly. 86% are already banner blind. Have been for years. And they’re getting proactive about sidelining your ads. Ad blocking technology ...
First, a moment of silence for the Standard Text Ad format that held on for 15+ years. Today marks the end. And with that, Google is rolling out AdWords IF functions globally to give advertisers the ...
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