Those little blue microbeads in your Crest toothpaste may be getting stuck in your teeth and gums, prompting dentists to ask toothpaste manufacturers for a change. The tiny scrubbers contain the ...

The initial thought of Crest's new "Be" toothpaste flavors left a sour taste in my mouth. Chocolate? Lime? Vanilla? None sounds particularly refreshing or clean, two qualities I tend to enjoy in ...

A new ingredient that has been cropping up in products ranging from toothpaste to facial cleansers —polyethylene microbeads — has been causing a stir ever since dental hygienists noticed the tiny blue ...

A dental hygienist’s concern about the tiny blue dots she kept seeing in people’s mouths has led to an announcement from the parent company of Crest toothpaste that it will start phasing out the ...

CINCINNATI--(BUSINESS WIRE)--Today Crest introduced Be, an innovative new line of toothpastes that combines unexpected flavors with refreshing cleansing benefits. The line features three new, bold and ...

You'll soon be able to brush your teeth with chocolate toothpaste .. should you? One of Crest's toothpaste flavors from their new line "Be." Courtesy P&G Jan. 28, 2014 -- "It opens with a rich, creamy ...

(Reuters) -Procter & Gamble and Colgate-Palmolive are among the defendants in six new lawsuits targeting the sale of toothpaste and mouth rinse for young children because the products contain fluoride ...

Crest expanded its line of gum health-focused toothpastes with its new Crest Gum and Sensitivity. Gum sensitivity becomes more of a problem as people age because gums naturally recede over time, ...

CINCINNATI--(BUSINESS WIRE)--Teeth lose density over time, which can lead to decay that wears them down, but there are simple steps you can take to help avoid this. Today, Crest – the #1 Toothpaste ...

Mint chocolate trek%2C lime spearmint zest and vanilla mint spark are the new flavors Crest has 20%25 market share behind Colgate Move is trying to reach brand-switchers who are adventurous CINCINNATI ...

Did you know there may be plastic in your toothpaste? Crest confirmed that the company does put plastic beads into two of its toothpastes after a Chicago television station investigation. Dentists and ...