The SWAC has locked in six more years of ESPN championship coverage and extended the Cricket Celebration Bowl through 2032.

The SWAC has reached a new multi-year media rights agreement that will keep league football and basketball games on ESPN ...

ESPN is staying in the SWAC business for the foreseeable future. The Southwestern Athletic Conference (SWAC) and ESPN have ...

The SWAC and ESPN have announced a new media rights deal that includes an extension of the Celebration Bowl and MEAC/SWAC ...

ESPN trumpeted the next era of its HBCU football platform during the MEAC-SWAC Challenge took center stage Wednesday in ...

The Southwestern Athletic Conference has reached a new multi-year media rights agreement that will keep league football and ...

ESPN inks a multi-year deal with the Southwestern Athletic Conference, expanding SWAC football and basketball coverage across ...

The Southwestern Athletic Conference has officially released its 2026 football television schedule on ESPN platforms, highlighted by rivalry games, historic classics and nationally televised matchups ...

The SWAC and ESPN have announced a new multi-year media rights agreement, which will now run through the 2030-31 season.