Business leaders recognize the value of handshakes and face-to-face conversations, as nearly 80% of event organizers identify in-person events as their organization’s most impactful marketing channel.

In a world where engagement is king, static labels at events are quickly becoming relics of the past. QR codes are stepping in, bridging the gap between physical presence and digital interaction, ...

Summertime in Maine means outdoor marketing opportunities for your business and brand. One marketing tactic that is commonly used at events or to share information with a target audience is a Quick ...

B2B marketers are going big on in-person experiences again after years of online-only interactions. In 2024, experiential marketing budgets surpassed pre-pandemic highs, with in-person events ...

Experiential marketing is having a moment. Companies are investing more in events and activations than they did before the pandemic, betting big on face-to-face connections in 2025. But the challenge ...

Uniqode reports QR Codes are key for collecting first-party data, offering consent, context, and engagement insights over ...

Smart tools are everything in the world of fast-moving startups and lean marketing teams. You want to work faster, reach more people, and reduce friction between your brand and your customers. But ...

Packaging, payment, a gateway to augmented reality worlds, and a star of the organized response to the Covid-19 pandemic: the QR code has emerged as the little technology that could. But, deep down, ...

QR (quick response) codes are two-dimensional barcodes scanned by smartphones to take the viewer to a web page, online form, video, and anything else marketers can come up with – taking offline ...

Been noticing those black and white pixelated boxes in advertisements, on posters, doorways and even adorning your morning cereal box? Quick Response codes, or QR codes for short, are a type of matrix ...

If the UPC code was the salient product symbol icon of the last century, the QR code will surely represent the 21 st century. This two-dimensional matrix barcode is universally readable by camera or ...