Golf in 2026 is all about blending bold style with cutting-edge tech. From vibrant seasonal apparel to AI-powered accessories, the game is looking fresher and smarter than ever. Whether you’re chasing ...

With the Masters Tournament approaching, many golf brands are releasing themed collections. These collections feature apparel, equipment, and accessories in Masters-inspired designs. We are officially ...

Whereas golf apparel was once a uniform of sorts, easily distinguishable from a person’s every-day wardrobe, the advent of athleisure and performance fabrics have helped blur the once-solid line ...

Golf has always been a sport that values tradition and etiquette, and this is reflected in its fashion. However, in recent years, men’s golf fashion has evolved, incorporating modern styles and trends ...

Once again, the Open Championship gave us a sneak peek at some of the biggest fashion trends for fall. From earthy color palettes and rich textures to fresh stripes and retro accessories, these are ...

From better fabrics to bolder styles, golf fashion is moving fast and this week’s U.S. Open will feature many new looks. A marine layer and steady drizzle hung in the placid air over Pacific Dunes ...

The latest company from outside traditional golf circles getting in on the popularity of America’s “largest growing sport”: 7-Eleven. Yes, the convenience retailer perhaps best known for the Slurpee ...

Another year is winding down, and the winter months are forcing most golfers indoors. Until the temperatures rise again, we will have to rely on our memories of sun-drenched days on the course to keep ...

Defined by saturated hues, geometric prints, innovative materials and punchy proportions, the ultra-modern athletic trend is the perfect blend of bold design with high-techno. In the golf space, this ...

When John O'Donnell handed out his first batches of polo shirts emblazoned with a surfboard-toting logo to friends over 20 years ago, he couldn't have predicted the trajectory that would follow. What ...

Amazon's October Prime Day sale ends today, October 8, 2025. Golfers can find significant discounts on apparel from brands like adidas, Callaway, Puma, Under Armour and more. Deals include up to 65% ...