Are you looking for some creative social media marketing ideas from businesses? Look no further. This article highlights seven mini case studies of businesses that have stood out by implementing ...

The practical application of a theory or idea is the most effective way of demonstrating its usefulness. Case studies allow for the dissection of practical applications to uncover the thinking that ...

When prospects are in the awareness or consideration phase in their buyer’s journey, there’s usually a point where sales and marketing teams sense their buyer is on the precipice of purchasing. You ...

I've always considered LinkedIn more of a place to prospect for a job than anything else. And since I haven’t been in the market for one in a while, I've paid it ...

The Case of São Paulo, Brazil: Optimizing Wastewater treatment plants in the metropolitan area of Sao Paulo This case study focuses on the experience of São Paulo, Brazil and SABESP (Companhia de ...