Corporations have a duty of loyalty that compels them to ensure that their digital infrastructure is not used to attack their ...
This is an Insight article, written by a selected contributor as part of WTR's co-published content. Read more on Insight Online brand enforcement sounds like a strong term, but what does it really ...
These days, brands today are fighting an uphill battle against counterfeiting: the market has exploded, with $2 trillion in counterfeit products flooding the global economy, an enormous risk for any ...
Industry experts position company to combat brand abuse with AI for unprecedented speed, efficiency and accuracy in preserving enterprise brand equity, loyalty and customer trust SALT LAKE ...
In today’s digital-first world, trademarks are more visible—and vulnerable—than ever. Social-media platforms offer powerful brand exposure, but they also present new challenges for protecting your ...
Powered by a new 8 billion parameter special-purpose LLM for brand-specific use cases. Tracer, a leader in AI-powered online brand protection, today announced Flora, a special purpose agentic AI ...
The MarketWatch News Department was not involved in the creation of this content. Online marketplace now works directly with more than 1,500 brands to strengthen IP protection on and off its platform ...
Join MIP and Red Points at 5pm BST (6pm CEST) on June 27 2024 to hear how your company can protect its intellectual property despite an increase in counterfeiting, as demonstrated through case studies ...
This is an Insight article, written by a selected contributor as part of WTR's co-published content. Read more on Insight New challenges in a digital world dictate the necessity of adapting brand ...
The strongest paid search strategy builds on your brand’s unique value. Here, you control the customer experience and messaging, driving traffic that converts from search, via Google Ads. Your brand ...
The MarketWatch News Department was not involved in the creation of this content. Industry experts position company to combat brand abuse with AI for unprecedented speed, efficiency and accuracy in ...