New cars cost too much, and Subaru is doing something about it.

Japanese automakers have steadily increased their presence in the United States market over the last few decades, but that was not always the case. You look back in time, and you will see far fewer ...

You could almost think of Subaru as the AMC of Japanese carmakers. Just as AMC was the fourth-place American manufacturer, trailing far behind the Big Three of GM, Ford, and Chrysler, Subaru is in ...

Subaru's Wilderness trim promises the newly SUV-like Outback even more off-road talent, but it faces strong competition from ...

All trim levels of the WRX are better priced than before, and Subaru also revived the Base trim level due to incredibly poor ...

Despite Subaru’s overall sales decline in 2025, the Legacy recorded a 13.4 percent increase, with deliveries reaching 22,212 units. The sales uptick is notable given that the final U.S.-market Legacy ...