For many Americans, health care means going to a local primary care office. But the vast majority of clinical research is conducted inside the walls of large, specialized academic health centers.

Faculty in the Department of Family and Community Medicine, under Program Director, Roger Zoorob, M.D., MPH, FAAFP, received funding from the Health Resources and Services Administration (HRSA) to ...

As Alzheimer's disease and other dementias continue to rise nationwide, new research shows that equipping primary care ...

The goal of good primary market research is to understand your customer in all dimensions: rationally, emotionally, economically, socially, culturally and more. It is not the customer’s job to design ...

Primary research is the process of gathering data directly from original sources as opposed to collecting information from research that others have done. Information can be obtained by observation, ...

Often divided into primary and secondary research, market research helps businesses identify key factors influencing their market, including the competitive landscape, target audience characteristics, ...

Alexandra Twin has 15+ years of experience as an editor and writer, covering financial news for public and private companies. David Kindness is a Certified Public Accountant (CPA) and an expert in the ...

Businesses are only successful if they understand what their customers want and need, how they behave and even how they feel. Even if you have an offering that you already know is—or will be—a hit, ...