Loyalty programs aren’t what they used to be —but retail experts say these six put the customer first instead of simply harvesting personal data.

Top-ranked U.S. loyalty programs for 2025 stand out for easier redemptions, ample award seats, and practical perks that can ...

Consumers might not just feel obligated to shop at a specific store because of their membership, but they could also end up paying more than they did before.

American Airlines is pioneering yet another frontier in loyalty through evolutions to its long-standing AAdvantage program.

A strong relationship with your customers is the basis of any business that is successful. The loyalty programs, if carefully designed and implemented can be powerful tools to strengthen these ...

Restaurant loyalty programs are under more pressure than ever to deliver. This means restaurants must focus on smarter ways to keep guests coming back—and spending more when they do. The good news?

If one cares most about extracting outsized value, AAdvantage is likely the best way to capture this upside. If you are a ...

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Rewards programs are not just a key strategy for customer retention, but acquisition as well. NABCO, a national electrical products supplier servicing distribution networks for both routine electrical ...

“Hey, is this thing on?” That's just one of many questions that both a pop princess and a loyalty manager could ask. Being unsure whether your customers can hear you—or whether or not you’re ...

Leslie’s, Inc., the leading direct-to-customer brand in the U.S. pool and spa care industry, has relaunched its Pool Perks Rewards Program with new loyalty tiers aimed at enhancing customer experience ...

— -- As more consumers whip out debit cards, issuers are rolling out new rewards programs and enhancing old ones in hopes of boosting card spending. Integra, a Midwestern bank, introduced its ...