Stakeholders’ perspectives can vary, and their different preferences matter when it comes to value assessment, but only if the right questions are being asked. Stakeholder preferences matter when it ...

This paper reports a real-life case study involving a substantial customer satisfaction research initiative undertaken by an international bank and an international market research agency. The ...

(Nanowerk Spotlight) How to regulate nanotechnology and the application of nanomaterials has been quite a controversial issue in recent years. A good example of opposing positions could be found in ...

NEW YORK--(BUSINESS WIRE)--KBRA releases research highlighting the importance of stakeholder preferences in light of the Russia-Ukraine conflict. As Russia’s invasion of Ukraine intensifies, companies ...