AI in trade promotion management (TPM) isn’t just a futuristic concept; it’s a present-day reality offering tangible benefits. In 2024, AI-driven TPM will redefine how consumer products companies plan ...
Supply chain shortages and high gasoline prices have forced consumer packaged goods companies to manage trade more effectively over the past year to compete with other brands. Add in a worker shortage ...
Cresicor, a consumer packaged goods trade management platform startup, raised $5.6 million in seed funding to further develop its tools for more accurate data and analytics. The company, based ...
NEW YORK--(BUSINESS WIRE)--Crisp, the open data collaboration platform for consumer packaged goods (CPG) brands, distributors and retailers, and Promomash, the trade promotion and field marketing ...
Industry's First Suite of Agentic TPM Capabilities Combines Artificial Intelligence with Trade Expertise to Drive Growth NAPLES, Fla., May 5, 2025 /PRNewswire/ -- PSignite, the most experienced trade ...