Starbucks changes: Mugs, macchiato and a new vibe test Niccol’s big plan
As of Monday, Jan 27, bathrooms inside Starbucks and free water cups will be available to paying customers only, a policy ...
Starbucks rolls out changes, including free refills; brings back condiment bars
Starbucks customers in the U.S. and Canada will notice some changes when they visit a Starbucks location on Monday, including ...
Starbucks sales set to drop again as investors wait for turnaround
Brian Niccol, who is four months into his new role, has set forth a raft of measures to improve the coffee chain's business.
Starbucks looking to improve store traffic as it reports first full quarter earnings under new CEO
As part of CEO Brian Niccol's Back to Starbucks plan, the company is making changes to get loyal customers back in the door.
Starbucks bets on mugs, macchiato art in test of CEO’s plan
The changes mark the first major test of whether chief executive Brian Niccol can dig the company out of its first annual ...
Your Starbucks coffee may soon come with inspirational messages. Read the full memo to store staff.
Starbucks is asking baristas to write messages, names, and even smiley faces by hand on cups in the latest effort to make its ...
Starbucks Baristas Will Write Your Name—Or Something Like It—On Your Cup Again
Starbucks is making sweeping changes to its coffee shop locations starting Monday that long-time customers may find familiar.
Free refills are back at Starbucks — but only certain customers qualify
No disposable or plastic vessels will be able to get the free refills. Additionally, if you purchase a cold brew, latte, ...
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Starbucks restores condiment bar, handwritten names on cups
Starbucks began reverting to prepandemic habits on Monday, reinstalling condiment bars and reviving the Sharpie-penned, ...
Starbucks Q1 earnings preview: Comparable sales in focus amid turnaround plans
Starbucks (SBUX) is set to report first-quarter results with investors focusing on comparable sales amid new CEO's turnaround ...
Changes at Starbucks roll out Monday
Beginning Monday, several policies are returning to Starbucks' locations in United States and Canada — part of CEO Brian ...
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This CEO's 4-month salary beats Sunder Pichai and Tim Cook's annual pay. Who is he?
Niccol, who was earlier the CEO of Chipotle, joined Starbucks in September 2024. He was granted a $5 million sign-on bonus ...