Forrester releases customer experience platform, AdRoll Group rebrands and other news from the digital customer experience space. Forrester has released FeedBackNow 2.0, the second version of its ...
Customer Data Platforms (CDP), an emerging data solution in the martech industry in recent years, must evolve to stay competitive, a recent Forrester Research report finds. Marketers increasingly ...
It was a busy week in the CDP market, with a Forrester Wave report and announcements from Salesforce, Adobe and Oracle. The customer data platform (CDP) industry had quite a week this week, with ...
CAMBRIDGE, Mass., June 19, 2019 (GLOBE NEWSWIRE) -- Zylotech, the self-learning customer data (CDP) platform company, today announced it has been identified as one of the most significant providers in ...