Looking to scale your content production? Then you'll need guidelines to keep your content consistently on-brand. Learn how to create a style guide here. You’re ready to publish a white paper, but a ...

The DePauw University Style Guide provides writing style standards for publications created for DePauw’s external audiences. Also included are examples of correct grammar and forms about which people ...

Writers and editors should adhere to our house style for all written communications. Our house style, a customized version of AP style, can be found here. Please note: This website can only be ...

If you’re an apartment marketer, are you taking the necessary steps to ensure that your brand identity is consistent? Not only does proper branding help differentiate your communities but it also ...

The Bucknell Style Guide is the official reference document for anyone writing internal messages for the campus community or external communications on behalf of the University. Its basis is the ...

The early style guides came in the form of manuscripts and books, mainly out of academia and journalism. They were made for print, in print. Left, Associated Press, 1998. Right, University of Chicago, ...

Rebranding presents a quandary: It's all about change, but customers love consistency. Although a rebrand offers the potential for new markets, more awareness, and stronger positioning, balancing the ...

Here’s the thing with copywriters: In a world overrun by the Type A, left-brainer, Silicon Valley coders and human resources pros keeping tabs on workplace protocol or timesheet management, we in the ...