When you’re buying a new car, you usually have a long list of options to choose from. If you’re buying a new Bugatti, however ...

How about naming a bespoke hypercar after the founder’s favorite horse? Sounds wild, eh? And how about making it one of one?

Bugatti announced a new one-off service called Programme Solitaire. Its first car, the Brouillard, will make its public debut ...

Bugatti revives coachbuilding and the W16's legacy with Programme Solitaire, the company's new customization suite; no more ...

Bugatti has unveiled the Programme Solitaire, an ultra-exclusive offering designed to craft truly bespoke, one-of-one vehicles that combine ...

The Brouillard, named after Ettore Bugatti's favorite horse, is the first product from the brand's exclusive Programme ...

Ahead of Monterey Car Week, Bugatti calls the new initiative “a celebration of grace and elegance.” ...

Say Hello To The Bugatti Brouillard. Bugatti is not struggling financially. Its order books are full, and with fewer than a ...

Bugatti will unveil Solitaire, a one-of-one coachbuilt hypercar, on August 7, launching a new bespoke program based on the ...

French hyper-luxury automaker Bugatti has unveiled a one-off creation called the Brouillard, a coupé named after founder ...

Bugatti has unveiled the Brouillard, a fully bespoke $30 million hypercar created under its new Programme Solitaire. Built on ...