Speedee Service System | Shankar Swaminathan, Ph.D.
Speedee Service System | Shankar Swaminathan, Ph.D.
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Evolving Marketing & Branding on Instagram: "In the 1940s, restaurants were slow — meals took a long time to prepare and serve. That’s when McDonald’s changed the game. ✅ Speedee System – A new assembly-line style kitchen that made food in minutes. ✅ Consistency – Every burger and fries looked and tasted the same. ✅ Affordable Prices – Quick food at a price everyone could afford. ✅ Customer Shift – People left slow diners for McDonald’s fast service. ✅ Birth of Fast Food – McDonald’s turned spee
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