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What Dealer Principals Should Know About Digital Retailing Consumer expectations for buying vehicles online have reached a tipping point, pushing digital retailing from optional to essential. Joining Jim Fitzpatrick on this episode of Driving Solutions is Jeri Reichel, AVP of Strategic Planning at Cox Automotive, who explains why dealers that embrace omnichannel retailing now are better positioned to compete as buyer behavior and technology continue to evolve. [Watch full episode - link in bio]
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